PIRC MyGreat Stories
A wonderful opportunity presented itself to create a new initiative by the Pennsylvania Immigration Resource Center. PIRC wanted a way for individuals to donate and tell their personal immigration story. MyGreat Story was born.
The Spot Media Group helped PIRC to create an impactful messaging campaign that would encourage people to tell their MyGreat story all while supporting a noble mission. We also produced an empathy video to promote the campaign and custom developed a website that could collect donations and share users stories of personal immigration.